Postgraduate Diploma in Management (Entrepreneurship)

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The module is designed to provide the learners with the opportunity to be familiar with all the components of the marketing mix. They will be exposed to discussions that could develop skills to craft marketing strategies and prepare them to complete marketing plans for companies in different sectors, environments and situations, in accordance with their global policies and strategies

The module is designed to enable potential managers to review the  creation of financial statements (accounting cycle) and then learn about  users and providers of management accounting information. Learners also  learn internal accounting terms and procedures; use of accounting data  in planning, control and performance evaluation; assumptions and  limitations of conventional accounting measurements.

 The module is designed to equip learners with the abilities and skills to adapt and manage an increasingly diverse human resource, and in a competitive business environment. The areas include diversity management; job analysis and job design; human resource planning; and recruiting, screening and selection of candidates; interviewing candidates; orientation, training and development; compensation, incentives and benefits; evaluating and appraising employee performance; and organizational culture and cross-cultural issues.

The module is designed to present the nature and purpose of strategic  management from local and global perspectives, strategic management  models, strategy formulation, external environmental analysis, internal  environmental analysis and evaluation, competing in the global  marketplace, strategy implementation, strategy monitoring through  balanced scorecards, issues related to the organization’s functional  areas in relation to the corporate business strategy, strategy review,  evaluation and control, as well as corporate social responsibilities of  companies that implement an integrative corporate strategy.

The module is designed to help learners to develop a thinking process of  creatively crafting new business ideas that could transform into viable  enterprises in this age of fast-paced business environments.  Entrepreneurial leadership involves engaging potential stakeholders at  multiple levels to discover and create opportunities as a means of  achieving corporate objectives. The learners here are exposed to  leadership theories and concepts that hope to enrich their skills in  managing people, towing the line, and accomplish organizational  effectiveness.

This module is designed to formulate a business plan simulated closest  to actual pitching for venture capital. It covers the rudiments of  research designs with the needed methods and tools for data gathering  useful to strengthen contentions pointing to certain business goals  included in the plan. It also includes financial and quantitative  techniques surveys, negotiating for funding, intellectual property, and  business operations.